Introducing Rural Media Network
A better way to monetize rural media.
Rural Media Network (RMN) brings together websites serving rural and regional communities, making it easier for advertisers and agencies to include them in larger programmatic and direct advertising buys.
For publishers, that means opportunities for additional advertising revenue without replacing what's already working.
Why rural media matters
Rural audiences are valuable. They shouldn't be overlooked.
Businesses, organizations and governments want to reach people in rural communities. But bringing together the right local media websites across different markets isn't always easy.
That means valuable audiences can be missed in larger advertising campaigns, even when publishers have inventory available.
RMN brings rural and regional media websites together into one curated advertising network, making them easier for advertisers and agencies to discover, plan and buy.
More visibility for rural media. More opportunities for the publishers serving those communities.
Why join RMN
More demand. Without giving up what already works.
RMN is designed to add another opportunity for advertising revenue, not replace your existing business.
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Access new advertising opportunities
Become part of a broader network that makes your website available for programmatic and direct advertising campaigns targeting rural and regional audiences.
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Keep control of your business
Continue selling advertising directly, maintaining existing advertiser relationships and deciding which inventory you make available to RMN.
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Let us handle the heavy lifting
Our team manages advertiser relationships, campaign operations, technical coordination, reporting and revenue reconciliation.
Keep the revenue you already have. RMN helps create opportunities to earn more.
How it works
Getting started is straightforward.
RMN is designed to work alongside your existing advertising setup, with our team helping you through each step.
Let's Talk About Joining-
Step 1: Start with a simple agreement
We review the publisher agreement, confirm available advertising inventory and discuss any advertiser or category restrictions.
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Step 2: Connect your website
Our team works with you to complete the necessary technical setup and testing to connect eligible advertising inventory to RMN.
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Step 3: Become part of the network
Once activated, your available inventory becomes part of a curated rural media network accessible to approved programmatic and direct buyers.
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Step 4: Earn from additional advertising
Advertising campaigns delivered through RMN create opportunities for incremental revenue alongside your existing advertising sales.
Who it's for
Built for media serving rural communities.
Rural Media Network isn't limited to traditional newspapers. We're interested in connecting with media organizations that have active websites and meaningful audiences across rural, small-town and regional communities.
Media organizations we're connecting with
- Local and regional newspapers
- Radio stations and radio networks
- Podcasts and independent digital media
- Agricultural and farming publications
- Community and regional magazines
- Local news and information websites
If your website reaches rural or regional audiences, we'd love to explore whether there's a fit.
Explore Joining RMNThe team behind RMN
Built by people who know media.
Rural Media Network is operated by Plain Language Media, bringing two decades of experience planning and buying campaigns across rural and regional markets in Canada and the United States.
We understand both sides of the advertising relationship: what media buyers need to reach the right audiences, and the value publishers bring to the communities they serve.
Our team brings together media strategy, audience planning, publisher relationships, advertising operations and campaign management.
RMN connects local media with the infrastructure buyers already use.
Let's connect
Let's see if your website is a fit.
We're bringing together rural and regional media publishers across the U.S. and Canada, and we'd welcome the opportunity to learn more about your organization.
Whether you manage one website or a network of publications, we can walk you through how RMN works, answer your questions and explore the opportunity together.
Connect with
Anthony
Rural Media Network / Plain Language Media